If you think of coffee or cappuccino the name that comes to your mind is Starbucks. The Starbucks brand is owned by an American coffee company that currently operates in 30,000 locations across the world. The brand is famous for delivering quality coffees and other beverages on the menu. Coffee has become the eternal part of morning rituals in people’s lives. It is the most popular coffeehouse chain in the world. Over the years the brand has remodified its logo. But the taste remains the same. Most Starbucks are located in prominent locations. The brand also offers frappuccino beverages, pastries, snacks, etc.
If you are looking to start your entrepreneurial journey. Then starting a Starbucks franchise is a no better option for you. It is important to know that Starbucks does not sell its independent franchise. They give licenses to minded businessmen to open a franchise along with their businesses. You can leverage your business using the brand name of the franchisor. For being a part of the Starbucks family. You need to apply for the franchise. So let’s know how to apply.
From the process of getting into it, the licensing process, contact details, basic requirements to a lot more exclusive information. Starbucks is offering the opportunity to start your business journey with dedication and hard work.
Do you also know that Starbucks does offer a franchise? Then what’s the story behind its joint venture. So here we are informing you about every detail.
- 1 About the Starbucks company:
- 2 For What Reason Is Starbucks Not A Franchise?
- 3 Starbucks in India:
- 4 How to Apply for a Starbucks Franchise in India:
- 5 Major Requirements of Starbucks:
- 6 Mindset:
- 7 Starbucks Franchise cost in India:
- 8 Starbucks franchise profit:
- 9 Frequently asked questions:
About the Starbucks company:
The Starbucks Corporation was founded in 1971 in Seattle city, Washington. The company was started by Jerry Baldwin, Gordon Bowker, Zev Siegel. They were students at the University of San Francisco. When they were thinking about the name of their company. In the end, they finally agreed to name it Starbucks. The brand became popular as second-wave coffee. It refers to artisanal coffee which means dark roasted coffee. Somehow the owners of the company in 1987 sold out its former manager Howard Schultz. He managed to open 48 Starbucks by 1989. Currently, Starbucks has its presence in over 6 continents and 79 countries with over 30, 000 outlets across the world.
For What Reason Is Starbucks Not A Franchise?
Starbucks does not offer franchises. Because the company wants to maintain the fanatical level of control over its locations. Hence the owner Howard Schultz decided to go against the franchise business model. With the help of creative marketing and superior customer service, the Starbucks brand has grown up by leaps and bounds in the coffee industry.
Howard believes in the interaction between the customer and employee which focuses on giving the customers a homely and personal experience. Most of the Starbucks is located in the retail spaces of airports, supermarkets, universities, and colleges.
Starbucks in India:
In India, Starbucks collaborated with Tata coffee as a joint venture. This led to the joint formation of Tata Starbucks private limited in India. Now the company runs across many outlets in India as Starbucks ‘A Tata Alliance’. The first outlet was opened in 2012. As of now, there are nearly 140 outlets in India.
To be a part of the Starbucks family you need to apply for the Starbucks franchise. As the company doesn’t offer franchises to individuals. There is an option of going with a Starbucks-licensed store in India. At the selected location of the company which means your store will be still owned by Starbucks. Starbucks a is rent-based franchise it runs on a model with a minimum guarantee. The location should have a parking space and a community area to explore.
Though franchising helps in the growth of Starbucks. But the company still prefers to have to license to have more control over the product quality and service.
How to Apply for a Starbucks Franchise in India:
Starbucks does not make it public about its requirements to have its franchise. But in India, you can apply for franchises in retail locations. Such as malls, airports, universities, etc. You should have the required skills, experience, and license, and investment is needed. You can contact the company by writing an email. The company does have a subdomain page for career options. Like Jobs, internships, store managers, retail and non-retail careers, and more.
For more career details check out the link of Careers Starbucks India
If you want to run a Starbucks store you need a prominent location to rent or buy it. The next step is to go to the company’s website and apply for the Starbucks license application form. After you have filled up the form with the necessary details and information. The company reviews the application form to check whether it is applicable for the task or not. The official website of Starbucks is http://www.starbucks.in/
Then the company will contact you for the further process. An interview will be set up by the company. Questions regarding the location, investment, capacity of the store will be asked by the interviewer. Be careful in answering the questions. As it will depend upon the answers. Whether you will be selected for the Starbucks franchise.
If the applicant passes the interview. They will be set up with the license requirements and after that necessary products and training will be provided by the company to the staff and managers.
Major Requirements of Starbucks:
Throughout the pandemic, the Starbucks company has successfully managed to open 11 new stores in India. Some of the major requirements to open Starbucks are
- Skills required
There are higher chances of more customers. When the location is located in the posh area. As it will lead to generating good sales revenue.
For every business, there are some specialized skills required to start it. So before you start your business in Starbucks. The company allows some training skills. So that you can set off with a good start. Some of the skills are good leadership, communication skills, customer-friendly, management skills and experience, positive attitude with good understanding and fast pace.
Believe in yourself that you can bring back good revenue for your business. Create a mindset of being productive and passionate about work.
Before getting into considering Starbucks as your business startup. Know that Starbucks only accepts entrepreneurs who have prior experience in the food and beverages industry. Additionally, the person should have their own business on a Multi-site before.
Starbucks Franchise cost in India:
There is no proper information regarding the cost of the Starbucks franchise. But after visiting the outlet the person can do their survey before coming to a decision. The cost of investment for the Starbucks franchise will depend on its location.
Starbucks franchise profit:
Starbucks being the highest brand is bound to earn insightful returns. Because the company has established its name along with its good customer service, high-quality coffee, and prime location. A mixture of these factors gives assurance gives the person to invest in this company and expect huge returns.
Starbucks Franchise Contact Information:
To contact the Starbucks franchise staff support. Then make use of this valuable information down below.
Phone No: 18602660010
Starbucks Franchise/Licensing Contact
Starbucks careers page:
If you have any queries related to the franchise you can get back to the company’s contact information.
If you have the mentality and productivity skills of managing a store. Then starting a Starbucks franchise is a better option for you. Since its quality service will leap you into bounds of treasures. There is no specific number to show Starbucks has its presence across the world. But with its establishment and ethics. It has managed to create a stir among coffee lovers and people with an Eva e cosy atmosphere. Some of the top menu items they offer are
- Vanilla Latte.
- Iced White Chocolate Mocha.
- Pumpkin Spice Latte.
- Cinnamon Roll Frappuccino® Blended Coffee.
- Java Chip Frappuccino®
- Hot Chocolate.
They also offer Indian fusion food items such as Rassomalai Mousse, Elaichi Mewa Croissant, Paneer Roll, Chicken Kathi Roll, Murg Tikka, Malai Chom Chom Tiramisu, Chocolate. These items are sold in Starbucks stores to attract more customer’s attention.
Frequently asked questions:
The very first step of the individual is to rent or buy a prominent location, where there is high footfall.
Tata company has a joint venture with Starbucks. It was owned under the control of Tata consumer products and Starbucks Corporation. It came to know as Tata Starbucks private limited which promotes Starbucks in India. The outlets in India has rebranded as A Tata Alliance.
The popular food beverages offered in Starbucks are hot chocolate vanilla Latte, Pumpkin Spice Latte, ice white chocolate cold Mocha area and a few others.